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OUR EXPERTISE

Over 30 years of a dedicated, personalised approach, ensuring every brand and product realises its potential in the market through our very own methodology:

  • Understanding Market Insights
  • Creating Robust Business Plans
  • Building Brands for Longevity
  • Nurturing Strong Retail Relationships
  • “We have worked with Cosmax closely, building brand presence and customer-centric 
    experiences to reach our brand’s full potential.”
    GUERLAIN
  • “Cosmax, as our distributor, has provided the brand with strong business growth in the Australian market, and is consistently building a collaborative approach”
    DAVID JONES buyer
  • “Cosmax has been a strategic partner with Priceline providing new product launches of wanted brands into the Australian market over many years.”
    Maryanne McNamara, PRICELINE Fragrance Category Buyer
  • “We enjoy a strong partnership with Cosmax. Thanh and team support us with a stable of diverse, covetable global brands. Brand personalisation and expression is paramount to deliver our ‘Customer First’ strategy at Myer, giving our customers the very best experience of the brand both instore and online. Updated fixturing, strong online imagery and content, along with a great sales team ensure that Cosmax is a leading strategic partner for Myer.” 
    Annabel Talbot, MYER General Manager Merchandise

VALUED PARTNERSHIPS

OUR ABILITY TO GROW BRANDS

We continue to build a well-developed, agile and experienced team across online and offline marketing, sales, merchandising, finance and logistics.

  • Over 200 Beauty Consultants with exceptional retail expertise
  • In-house Communications and Digital Team
  • Professional Training Academy led by certified National Trainers
  • In-House Visual Merchandising Team
  • On-premise Warehousing and Logistics

Retail

  • Retail Boutique Specialisation
  • 200+ Permanent Beauty Consultants
  • Accredited Makeup & Skincare Specialists

Sales

  • Omni Channel Approach
  • Strong Negotiation & Distribution Strategy
  • Key Accounts Managers
  • State & Area Sales Management

Brand Marketing

  • 360° Brand Management
  • Go-To-Market Strategy & Implementation
  • Retail Partnerships & Activations
  • ATL & BTL Management

E‑commerce

  • UX & UG
  • E-Retail Partnerships
  • Pure Play
  • CRM Customer Journey

Training

  • Grooming
  • Selling Techniques
  • Instore Events & Workshops
  • Accredited Make-Up Artistry & Skincare Certification

Visual Merchandising

  • Counter Installation
  • Permanent & Semi-Permanent Displays
  • Retail Activations, Pop-Ups & Events

Public Relations

  • Print & Digital Press Coverage
  • Press Events
  • Influencer Marketing Management
  • Print & Digital Partnerships

Digital

  • Digital Media Buying
  • Paid Social Media
  • SEO/SEM
  • Tik Tok & Snap Chat

Media

  • Strategy
  • Consumer Journey Mapping
  • Planning & Buying
  • OOH
  • Print

CRM

  • Consumer Journey Mapping
  • e-Mail Management
  • Customer Segmentation

Financial Management

  • P&L Management
  • Accounts Receivable
  • Accounts Payable

Logistics

  • In-House Warehousing
  • Over 5,000 sqm Warehousing Space
  • Stock Management
  • Efficient Delivery Management

OUR VALUES

  • We advocate a one-team approach by working within our key four values.                                            
  • We maintain the highest integrity and standards for our brand and retail partners.                                   
  • We create an environment for all individuals to bring out the best of their skills and work towards common goals.

OUR PEOPLE

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